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Running a writing business from home

There are many decisions to be made and it can be hard to be sure which is the right way to go. But keeping faith with yourself, boosts your self-confidence and can help keep your attitude positive.

LAST UPDATED May 23, 2024 | FIRST PUBLISHED March 16, 2014 | BY Dr Jocelyn Lowinger

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Running a writing business from home sounds wonderful. No commuting. You can work in your pyjamas at midnight. There’s a continuous supply of coffee, food and chocolate.

But while running a home business promises fun it can be stressful, particularly in managing areas you may have no training in…like marketing yourself, setting freelance rates and managing taxes. There is considerable stress in managing a variable workflow and unpredictable income. And it’s lonely. I know these things! I’m now running a business from home for the second time.

So in addition to looking after your health, nurturing your attitudes and mindset is necessary to bring out your best. Here are some mindsets I’ve been nurturing to help me bring out my best. Perhaps they’ll help you too.

Be kind to yourself

When you work for yourself from home the buck stops with you, for everything, all the time. And things inevitably turn out differently to how you’d expected. When these things happen try to be kind to yourself about why they might have happened.

Being kind to yourself means nurturing yourself and giving yourself a break. Banish blame and guilt. If it is inappropriate to “beat up” or criticise a direct report when things go wrong, then it’s equally inappropriate to beat yourself up. Consider yourself your own direct report and talk to yourself gently and positively.

So give yourself permission to be kind to yourself – you deserve it. 

Adopt a solution focus when running your business gets difficult

Running a business can be stressful and because you are working on your own it can be easy to obsess over problems and wallow in worry and panic. This keeps you stuck in the cycle of stress and negativity.

A more positive approach is to adopt a solution focus. When things get difficult…think solutions. What can you do to help resolve the situation? Get creative. Solutions could be anything… like thinking of another approach to setting fees, or developing a passive income stream, or writing blogs on your site more frequently.

Whatever it is, thinking about solutions moves you from negative disabling emotions to a positive action based space that is empowering and energising.

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Connect with others who are also running businesses from home

Working from home can be lonely and isolating. So developing and nurturing a network of professional contacts and peers is vital.

A network helps you connect with your peers, provides you with a “brains trust”, can help you generate leads, and can provide opportunities to work collaboratively. And it can help stave off loneliness.

So get out there and network. Be solution focused – there are many ways. Keep in touch with friends and colleagues in a way you are comfortable with – phone, email, or social media. Follow up people you know less well – invite them for coffee – with the sole aim of relationship building. Join online groups.

Have faith in your ability to run your business from home

Running a business from home often involves a leap of faith in yourself in leaving the security of employment. It can be difficult to remain confident, particularly when you are getting started as a freelance writer.

There are many decisions to be made and it can be hard to be sure which is the right way to go. But keeping faith with yourself boosts your self-confidence and can help keep your attitude positive.

If you would hire yourself, then others will too. So nurture that faith you have in yourself. Then go out and write your way to success.

Celebrate your achievements

Like everything in life, running a business can take time to master and new attitudes can take a while to master.

But remember you are on a journey – and that the journey is often times as meaningful and enjoyable as the goal. Each small step on the way is sweet…and deserves celebrating.

So celebrate your achievements in the journey of running your business…big and small. It’s quite OK to be proud of yourself and celebrate the small things. In fact, I’d say it’s mandatory.

So…

… start working on nurturing these attitudes… be kind to yourself, adopt a solution focus, connect with others, have faith in yourself and celebrate your achievements. Then you’ll be well on the way to bringing out your best. For your business…and for your life.

These attitudes will also work for people in any work or life situation – so why not give them a try.

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Filed Under: Freelance health writing, Growing your career

About Dr Jocelyn Lowinger

Dr Jocelyn Lowinger has worked for more than two decades in the health sector and has more than 15 years experience in health content development for consumers and health practitioners. She uses coaching approaches to develop and structure content that helps engage readers in the active engagement of their own health. Jocelyn coaches and mentors health and medical writers and helps them develop skills in the science and art of health and medical writing. Connect with Jocelyn on LinkedIn and Facebook.

Jocelyn is a member of the Health Writer Hub Alumni.

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